Monday, June 14, 2010

Building a Website


As an online entrepreneur we all dream of building a website. Building a website will do wonders for our online business but of course you need to apply the right strategy when building a website.

Building a website is an investment because you have to use some of your capital. So it would be advisable that before you go ahead and start building a website that you know the right things. Building a website that is efficient means you make sure that your website is flexible which will assist you in growing your business in the long run.

So here are some tips to help you out in your goal of building a website that is effective.

Building a Website Tip#1: Reconstructing your website

A website as we all know is one of the best methods to expand online presence. We must understand that before we go about building a website keep in mind that your website is a marketing tool and just like any other marketing tools that we use it is constantly changing.

Building a website is not the same as publishing a book wherein the contents are as is. This is the reason why experts advise online entrepreneurs who want to start building a website to avoid set website packages this is just their (web developer) way of making sure you become dependent / rely on their services constantly.

Building a Website Tip#2: Websites are forever changing

As what I have said earlier when building a website you need to keep in mind that it is always changing. As of the moment you might have a working website that contains 5 pages however in time you need to make certain changes to the website, product, promotions and so on.

As of the moment you are paying to build the basics of your website. But in time you need to keep in mind that you are going to spend some money to reconstruct your website so be ready to shell-out more money when it comes to building a website that is effective and a website that will help you grow your business.

Building a Website Tip#3: Make sure that you are building a website that is SEO ready

Search engine optimization is one important thing that you need to look into when you are building a website. So make sure that you are building a website that is SEO ready. The mistake of many entrepreneurs is that they did not equip their website with SEO capability as a result they spend more money rectifying the mistake.

Keep in mind that your website plays an important role in business success. So you need to be able to build a website that can be changed, a website that lets you add pages, edit the contents and upload files. And because you have these needs, the best solution is using some type of content management system.

Building a Website Tip#4: Keep in mind that you need something that functions

As what people say “content is king,” rings true for our third tip. Online businesses should be able to control the content of their website. When building a website you do not need to use all the latest technology what you need is a website that functions accordingly.

In short I am talking about a website that lets you change the text on all the pages, lets you add photographs to your web pages and a website that lets you embed codes from other sources.

Keep in mind that building website is not synonymous to buying a box with 4 corners. A box is somewhat limited while a website is not. You are using your hard earned money on something that is flexible and something that is subject to change.

Building a Website Tip#5: Know the basics of how-to add images

With the technology we have today one does not have to be an expert or a guru in HTML or even however if you have plan on adding images to your website that you need to know the basics on how things work.

Building a website requires work of course and it would be to your best advantage if you know something about how to add images, resizing, cropping, etc. Using an image program to resize or crop images before uploading it will help you understand how size and image are related to each other.

So one tip that you can use is learn the basics of images (resizing, cropping, etc.) before you start building a website. Knowing and understanding the basics will give you better chances of being successful when it comes to managing the visual facets of your website.

To end this post I just want to leave you with a reminder when it comes to building a website, keep in mind that websites are forever changing, it goes with the flow of time and the needs and wants of the customers. So do not be boxed in to what is being used today, be open-minded and explore the various facets of your website and make it better.

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